Marketing Mentoring
Experienced Guidance When Decisions Matter
When you run a business, it’s common to make marketing decisions without someone neutral to talk things through with. It can be tough to see things clearly when you’re so involved in the work.
Debbie at Think Forensics offers experienced and objective guidance to help you think things through, test your decisions, and move forward with confidence.
Why Mentoring Is Often Needed
Marketing challenges are rarely just about marketing. They’re often connected to your confidence, timing, risk, and responsibility.
Mentoring is particularly valuable when:
You’re making decisions with long-term impact
You want to sense-check direction or priorities
You need an experienced challenge, not instruction
You want clarity without pressure to “do more.”
Without an outside perspective, decisions can get stuck or become more reactive than planned.
An Independent, Experienced Perspective
Think Forensics mentoring is based on real marketing experience and a strong ethical approach.
As a Chartered Marketer, Debbie’s mentoring draws on evidence, context, and good judgement, rather than just following templates or tactics.
Her role is to guide you by asking questions, challenging your thinking, and offering support so you can make decisions with confidence.
What Marketing Mentoring Covers
Mentoring is tailored to you and your decisions, but it often includes:
Sense-checking strategy and direction
Discussing marketing and growth decisions
Clarifying priorities and focus
Exploring risks, trade-offs, and timing
Providing perspective during change or growth
This is support for your thinking, not help with doing tasks.
Mentoring vs Coaching
Mentoring and coaching both help you make better decisions, but they meet different needs.
Mentoring focuses on:
Experience-based guidance
External perspective
Professional judgement
“What would you do in this situation?” thinking
Coaching focuses on:
Developing your own answers
Skill-building and capability
Reflection and accountability
“How will you approach this?” thinking
Some clients choose mentoring, some prefer coaching, and others use a mix, depending on what’s most helpful at the time.
How Mentoring Works
Support can be just one session or continue over time.
01.
Initial conversation
We get to know your situation and what you’re thinking about
Focused mentoring sessions
Our conversations focus on the real decisions you’re facing
02.
Clear next steps
You’ll leave with more confidence about your next steps
03.
What You’ll Leave With
Clearer thinking around marketing decisions
Greater confidence in judgement and direction
Reduced isolation in decision-making
A trusted, experienced sounding board
You’ll have the clarity you need to take action.
Who This Is For
Marketing mentoring is well suited to:
Business owners and founders
Consultants and professional service providers
SME leaders navigating change or growth
Decision-makers who value experience-led guidance
Our Approach
How We Work
Debbie at Think Forensics works with clients across the UK and internationally.
All mentoring sessions are held remotely on Zoom or Teams or can be arranged in person locally.
Our Testimonials
What our customers are say about us!
I’m incredibly grateful for Debbie’s support and guidance throughout my marketing career. She always made time for me, happily meeting face-to-face to go through any burning questions I had, and her insights have been invaluable in shaping my strategic approach.
Debbie's deep industry knowledge, practical advice, and encouragement have had a significant impact on my professional growth. Debbie is not only an expert in marketing but also a fantastic mentor, always willing to go the extra mile.
I highly recommend her to anyone seeking expert guidance and support in their career
Tom Mahoney
Digital Marketing Manager at EXALT
Debbie Bouffler’s mentorship has profoundly shaped my personal and professional growth. From our first meeting in the CIM Mentoring programme, her expertise, empathy, and encouragement pushed me beyond my own expectations. She has a rare ability to recognise and nurture potential, guiding me to develop my leadership skills with confidence. Her insights into communication, leadership, and marketing were invaluable, not just in solving challenges but in teaching me resilience and strategic thinking.
Debbie’s unwavering support and dedication make her an exceptional mentor, always going above and beyond to help others thrive. I am grateful for her belief in me and wholeheartedly recommend her to anyone seeking a mentor who truly makes a difference.
Kofi Acheampong
Area Sales Manager at Tolaram
''Debbie definitely knows her marketing! She has so much knowledge and experience and I just love our marketing conversations. Debbie is always there to listen and understands my challenges when building a small business.
Debbie also puts you at ease when marketing issues arise ad hoc and I need some guidance. Sometimes, it is just a suggestion, or a practical idea that is needed and Debbie provides it freely and delivers it in a language I understand. I have learnt much from Debbie and I’m certainly looking forward to being able to increase my marketing knowledge again in the future.
Debbie has helped me understand that Marketing isn't just my social media, it's my processes, my contacts with my clients. Debbie helps you understand that bigger picture.'
Jo Marshall
Owner of Sparkling Ginger
'Debbie came on board over 6 months ago to help with the launch of our new product ViserMark. Debbie’s experience and expertise have helped formulate and execute the ViserMark marketing strategy, social media presence, SEO and website design.
Debbie was very methodical and organised and we were able to launch our product and see results we couldn’t otherwise achieve. The in-depth marketing reports we receive every month give is very useful metrics and allow us to further adapt and fine-tune our strategy. We will be looking forward to working with Debbie on other business projects on how to scale sales and build a successful marketing strategy.
Debbie’s enthusiasm and hard work match her great level of expertise'
Susie Siouti
CCO SmartViser
"It’s the approach to marketing that Debbie shows and explains to business owners very well. By having the experience and the “know-how” there is always clarity and structure for my clients.
By working with Debbie there is always a goal and steps in place to achieve business success. Over the past 18 months, I have seen a proven track record with my clients using marketing more effectively and the results it has delivered. Debbie has helped MG Retail with its on-going development of email communications, increased written content and improved branding. Thank you Debbie!"
Michael Glynn
Business Coach
'Debbie Bouffler has been the key supplier of website analysis for King Edward’s Witley www.kesw.org for the past year.
She has been a valued member of the extended outsourced team with monthly reports which give valuable insight into our business and assist us in making website changes which can ultimately benefit our overall success in pupil recruitment and retention.
I would have absolutely no hesitation in recommending Debbie to future clients.'
N Dimmock
Head of Marketing (King Edward's School)
'Debbie has been an extremely valuable team member during her time at Anoto. She contributed well beyond her purview with limited resources and support, going the extra mile to make sure that her programs were successful and replicable. She single-handedly drove the implementation of data-centric campaigns and programs that could be tracked, optimised, and replicated where applicable.
Debbie has acted as a true partner to Sales, working with them to understand their wants and needs before developing campaigns that met their goals as well as the company’s broader strategic objectives.'
Brayan Rodrigues
SVP Global Marketing Anoto LA, USA
'I had the pleasure of working with Debbie during her role at Anoto as Marketing Manager from May 2014 through August 2016. Debbie created and implemented our successful direct marketing campaigns utilizing both Eloqua with a tie into Salesforce.com, and MailChimp to targeted end users and Resellers for our We-Inspire market launch within the United States.
I highly recommend Debbie if you are seeking an energetic and results producing marketing executive to strengthen your communication into the market place.'
Jon Schwartz
Vice President Sales America at Anoto
’Debbie helped set up the process to allow me to access social media in a much easier way. Now I just log on and they are all there ready for me to schedule posts in advance. This is a must for small business owners as advertising can be costly. Great work and fantastic customer service. I definitely recommend Think Forensics!!’
Julie Cotterill
Spiritualist Medium
Book a Marketing Mentoring Call
Start With a Mentoring Conversation
If you’d like experienced guidance to help you think clearly and make confident decisions, let’s start with a conversation.
One-to-one. Confidential. Delivered via Zoom.